- Marketing and Promotion
- Western Silk Road Tourism Development initiative
- BBC documentary on the Silk Road hosted by renowned historian Dr. Sam Willis
- David Baddiel on the Silk Road, the Discovery Channel UK
- UNWTO/ WTM Silk Road Bloggers Challenge 2012, London, UK
- UNWTO / Pilot Productions joint collaboration: Globe Trekker Round the World 20th Anniversary Special
- Silk Road Promotional Video Clip now online!
- Capacity building and Destination Management
- UNWTO Workshop for Inbound Tour Operators
- Enhancing Silk Road Interpretation and Quality Guide Training, Almaty, Kazakhstan, 27 September - 10 October 2016
- First ever Silk Road training course for heritage guides, Khiva, Uzbekistan
- EHL/UNWTO Silk Road Strategy Challenge 2012
- UNWTO / EHL Altai Krai Hospitality Management Strategy
- Technical Cooperation Initiatives
- UNWTO/ EU joint project VeRoTour
- UNWTO / UNESCO Silk Road Heritage Corridors Tourism Strategy Project, 2014
- In cooperation with International Organizations
- Marketing and Promotion
- Western Silk Road
- United Nations Educational, Scientific and Cultural Organization (UNESCO)
For many years, UNWTO and UNESCO have worked closely together on Silk Road projects supporting intercultural dialogue, heritage management and sustainable tourism development. UNESCO is a key partner in promoting cultural pluralism and intercultural dialogue. With their assistance, Silk Road tourism will act as a vehicle for fostering peace and cultural understanding.
Examples of past activity include: joint coordination and participation in major meetings/ conferences and training forums, and joint development and contribution to Silk Road collateral and marketing material (official Silk Road logo, Roads of Dialogue, etc.).
As the 2015 deadline for the UN Millennium Development Goals approaches, UNWTO and UNESCO will increase their efforts on the Silk Road through working towards their respective missions while addressing areas of mutual concern.
For more information on UNESCO’s Routes of Dialogue Programme, click here
For more information on UNESCO’s Silk Road Projects, click here
UNESCO’s World Heritage Convention site available here
- United Nations Conference on Trade and Development (UNCTAD)
Throughout the years, UNCTAD has been a key partner of UNWTO, identifying Silk Road tourism from the start as an instrument to drive sustainable development and regional engagement.
UNCTAD has published many relevant documents on the Silk Road, most notably the Investment Guide to the Silk Road (2009). This Guide, apart from providing readers with comprehensive introductory information, offers a detailed outline of the investment climate in the Silk Road region.
To download the Investment Guide to the Silk Road, click here
Visit the United Nations Conference on Trade and Development (UNCTAD) homepage here